Moving Content Forward
Welcome to our Newsroom where you can read our newsletter, peruse our articles and presentations, and learn where we've been in the news!
The Target Advocate
Doubet's free monthly newsletter for business owners, entrepreneurs, and sales and marketing executives (find out what people are saying)
August 13, 2008
Summer is almost over! Where has the time gone?
For August Target Advocate, Doubet's Beth Silver discusses her new booklet, 107 Ways to Leverage Your Small Business through Marketing & Public Relations. She also writes about Dr. Paul Branch, Featured Network Partner for the month.
News
Doubet Consulting is often asked by the media how businesses can market themselves better.
May 13, 2008
Would you like to be a better marketer? Beth Silver discusses 60SecondMarketer.com on SmallBizTechnology.com.
February 11, 2008
Beth Silver appears in video recap of 2008 Small Business Summit, for which Doubet provided public relations services.
February 5, 2008
PRNewswire issues a case study [PDF] on how Doubet Consulting helps its clients achieve their PR strategies using ProfNet.
January 2008
In this informative excerpt from Hudson's Childrenswear Review, Beth Silver discusses start dates and holiday schedules for uniform retailers within the sales cycle.
August 16, 2007
Beth Silver of Doubet Consulting gives thoughts on how your staff's attitude affects patient retention on John V. Wood's article for Chiropractor Economics. Read the article.
March 8, 2007
Beth Pilchik appears in The New York Times article Hooked on Storage, an article about the storage industry in New York City.
Articles and Events
Doubet Consulting frequently writes articles and makes presentations about marketing and business.
January 31, 2008 | Event
Segmentation, Targeting & Positioning: Focusing on your Target Market to Understand your Customers
Beth Silver recently taught a workshop called "Segmentation, Targeting & Positing: Focusing on your Target Market to Understand Your Customer" to an MBA Class at Fordham University. The workshop focused on why businesses need to "Be A Target Advocate," in order to be successful.
November 1, 2005 | Event
Marketing & Sales: Planning for Action
Beth Silver recently taught a workshop called "Marketing & Sales: Planning for Action" at the Small Business Association's Bronx Women's Business Resource Center to a group of women entrepreneurs learned the importance of writing a successful business and implementation plan. The workshop focused on how to create, implement and track a marketing plan for a newly created business.
